Yr 11 Assignment 2.

For the first part of Assignment 2, the Analytical Response, you should be comparing two of your band's/artiste's promotional media products. This could be a WEBSITE and an ALBUM COVER, a TELEVISION ADVERT, a VIDEO, a MAGAZINE ARTICLE (DO NOT pick an article that runs the band down!) or a POSTER.

You must EXPLAIN how the two different MEDIA PLATFORMS form a linked campaign for the promotion of the band.

REPRESENTATION

Write about their appearance and what they are wearing, how does this promote the band? Why have these choices been made? What are the CONNOTATIONS?

Write about what they say and how they behave. What type of person are they trying to represent?

INSTITUTIONS

Write about what the market strategy is (How are they trying to sell records? how are they appealing to the audience? Where and when will the products be seen (On which channels will adverts/videos be shown? How are the products SHAPED/DESIGNED to suit a particular MEDIA PLATFORM.

USE THE FOLLOWING TERMINOLOGY

DENOTATION, CONNOTATION, FONTS, COLOURS, DRESS CODE, FACISL EXPRESSIONS, AUDIENCE, GENRE, MEDIA PLATFORM.

Look closely and read the Exemplar Booklet!

Yr 11 Media Assignment 2.

Welcome back to your final year of Media Yr 11. It is important that you are working upon Assignment 2 and are almost ready to complete and hand in. You should be in th process of completing your MySpace page for your band/artiste. Your page should PROMOTE your band/artiste and you must compliment this page with either a STORYBOARD or SCRIPT of a television/radio interview with the band. If you are still in any doubts on either of these parts of THE RESEARCH AND PLANNING TASK please see me a.s.a.p. Re,member to provide some brief notes on this part of the Assignment summarising why your choices would successfully promote the band/artiste. please see example assignment contained in the Exemplar Booklet.

Work hard and good luck.